Alternative
Poppy returns with hair-raising track “Knockoff”
Alternative Press teamed up with Poppy for exclusive Zig vinyl, limited to 500 copies. Head to the AP Shop to snag yours. Poppy has announced her new album, Zig, out on Oct. 27 via Sumerian Records. Along with the announcement, the nü-metal sweetheart has shared the first taste of the project, “Knockoff.” The haunting single is filled […]
The post Poppy returns with hair-raising track “Knockoff” appeared first on Alt Press.
Alternative Press teamed up with Poppy for exclusive Zig vinyl, limited to 500 copies. Head to the AP Shop to snag yours.
Poppy has announced her new album, Zig, out on Oct. 27 via Sumerian Records. Along with the announcement, the nü-metal sweetheart has shared the first taste of the project, “Knockoff.” The haunting single is filled with pulsating, electronic beats, reminiscent of the ‘90s industrial sound.
The track comes with an eerie tarot-filled video with Suspiria-like choreography. Directed by Le3ay, the video is uniquely Poppy — subversive, dark, and slightly disturbing.
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In support of Zig’s forthcoming release, Poppy is hitting the road with Pvris for a co-headlining tour. The pair are kicking off the Godless/Goddess Tour mid-August in Seattle, then heading to the East Coast where they wrap in mid-September.
Watch the “Knockoff” music video below.
Source: altpress.com
